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brand voice, positioning & messaging strategy

copy that sells: web, email, ad campaigns

luxury sales storytelling

social media, editorial & ghostwritten content

decks, pitches & high stakes storytelling

brand voice, positioning & messaging strategy

copy that sells: web, email, ad campaigns

luxury sales storytelling

social media, editorial & ghostwritten content

decks, pitches & high stakes storytelling

Folder: services

brand voice, positioning & messaging strategy

copy that sells: web, email, ad campaigns

luxury sales storytelling

social media, editorial & ghostwritten content

decks, pitches & high stakes storytelling

the writers room

Spirit’s gone away.

Madeline 28/3/25 Madeline 28/3/25

Spirit’s gone away.

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Mad Lines is a Sydney-based copywriting and brand voice studio helping brands craft tone of voice, narrative strategy, and copy that converts with personality.

Mad Lines is a Sydney-based copywriting studio specialising in brand voice, web copy, and words with personality.